About Us

About Sillyboo

Sillyboo was born in Stockholm, Sweden — a place where design meets simplicity and where family always comes first. Like so many other parents, we know that our children are the most important part of our lives. We want them to grow up safe, happy, and surrounded by things that make them feel loved. That’s why Sillyboo exists.

We create beautiful, practical and safe products designed with both children and parents in mind. Every detail is important to us — from the soft textures and soothing colors to the premium, non-toxic materials that make our silicone products durable and easy to clean. Inspired by Scandinavian design, our philosophy is based on simplicity, functionality and warmth. We believe that the things we use every day should not only be beautiful to look at, but also make life easier and safer for families.

At Sillyboo, we are more than just a brand — we are parents, dreamers and designers who care deeply about quality, safety and sustainability. Every product we create carries with it a part of our Swedish values: honesty, craftsmanship and love for nature. Welcome to Sillyboo — where safe design meets playful life.